IT managers and CIOs: how will PIM help you manage your product catalog?

8
min
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Expertise
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IT managers and CIOs: how will PIM help you manage your product catalog?
Contents

IT managers and CIOs face many obstacles in managing their product catalogue:

  • to have quality product information without it being scattered across multiple platforms,
  • Have teams collaborate simultaneously on product sheets, minimising the risk of error, omission or deletion,
  • send unified and up-to-date data to different distribution channels (e-commerce site, marketplaces etc.),
  • translate product information with time-consuming processes.

Manage your product catalog efficiently with PIM (Product Information Management)

The PIM is a major ally for IT managers, CIOs and, more broadly, for the company as a whole. This highly profitable solution is quick to implement, thanks to its SaaS mode. PIM enables :

  • centralise product information in a single platform,
  • facilitate collaboration through customised workflow systems,
  • share product data omnichronically across all your sales channels,
  • automated translation of all your product sheets.

In this ebook, we explain the 4 key steps to effectively manage your product catalog to launch and implement a PIM in your company.

Are you ready?

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To summarize the article:

For IT managers and CIOs, product catalog management is often a source of complexity: synchronization between ERP, DAM, ERP, rights management, quality, traceability and regulatory compliance. A PIM centralizes these critical points.

From a technical point of view, it enables the creation of robust APIs, automated exports, activity logs for auditing, and continuous monitoring. It also facilitates version management, scalability and multiservice workflows.

The result: a solid, centralized, controlled and scalable product base that simplifies technical coordination, reduces the time spent managing manual tasks, and secures the exchange of information between departments, while guaranteeing performance and reliability.

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