Background
Since 1971, the LE MARQUIER brand has been manufacturing and selling high-quality barbecues, planchas and fireplace and heating accessories.
Originating in southwest France, LE MARQUIER puts a premium on the quality of its products, with its Origine France Garantie certification, as well as its uniqueexpertise in several trades such as blacksmith, welder and draughtsman.
The brand chose PIM Quable and its partner Synolia with the aim of enhancing data quality and team collaboration.
The issues
Processes that lacked modernity
Archaic data management, using Excel file exchanges and uncontrolled Dropbox folder uploads... which led to major data loss.
Heterogeneous product data
Product information was not the same on all the brand's sales and distribution channels: websites, retailers, product catalogs, etc.
A loss of time and productivity
Time-consuming ways of working and tools that prevented our teams from having a clean, secure database.
Solutions from PIM Quable
PIM Quable has enabled LE MARQUIER teams to improve productivity by eliminating time-consuming tasks and reallocating their time to more rewarding daily tasks.
Ensuring a premium brand image
Thanks to high-quality, comprehensive product data across all sales channels, and an optimized customer and product experience.
Improved collaboration
With the help of an ergonomic platform that's easy to learn and use, with identifiable functionalities, and on which it's quick and easy to contribute.
A customizable solution
In line with LE MARQUIER's needs, and with the ease of self-configuration without the intervention of a third-party team.
The power of PIM for easy data contribution