Digital Product Passport

What Is the Digital Product Passport (DPP)?

The Digital Product Passport (DPP) is a traceable digital identity that accompanies a product throughout its lifecycle, from design to end of life.

This digital passport centralizes essential information about the product: its components, environmental performance, conditions of use, and recycling or reuse options. Part of the European Ecodesign for Sustainable Products Regulation (ESPR), the DPP aims to strengthen the transparency, circularity, and sustainability of products placed on the market.

By relying on secure technologies such as blockchain, the DPP guarantees data integrity and accessibility. It allows consumers to make informed choices, enables companies to optimize resource management, and helps regulators monitor industrial practices.

In an ecosystem where product data management is critical, the DPP integrates naturally with solutions such as PIM to structure and distribute this information efficiently. It thus becomes a key tool for brands committed to a responsible, transparent approach, while meeting regulatory requirements and consumer expectations.