Maximising customer satisfaction with up-to-date data
Meeting the needs and expectations of customers and partners as effectively as possible is a priority for all businesses. For Roger Pradier, an expert in high-end lighting, this priority meant ensuring that product data was always up to date. A challenge easily overcome thanks to PIM.
Background
For over 100 years, Roger Pradier® has been consistently and passionately dedicated to illuminating the outdoor spaces in our everyday lives. Based in the heart of the Centre region, its team comprises 50 people. Through their know-how and experience, they embody unrivalled expertise and ‘Made in France’ manufacturing quality. Roger Pradier® illuminates and enhances life in a wide range of outdoor projects: hotels, restaurants, residential properties, gardens, terraces, urban spaces…
The challenges
A lack of centralised data
Not all product-related information was consolidated in a single system but was scattered across several locations, resulting in a lack of reliability and data quality.
A need to improve the flow of information between teams
Each department had its own data and did not communicate sufficiently with one another. Duplicate data and the risk of errors persisted.
Project management in need of optimisation
There was an insufficient overview of the project from start to finish, preventing teams from working efficiently and effectively.
Solutions provided by the Quable PIM
Quable’s PIM has enabled the teams at Roger Pradier to adopt a much more effective data model, opening up new commercial and technological opportunities.
Deploying a user-friendly platform
Quickly: you don’t need to be an IT specialist to enter data; every stakeholder can contribute easily and intuitively.
Automating the creation of product data sheets
Thanks to product-linked data, technical data sheets are generated automatically, saving the teams a considerable amount of time.
Approach expansion into other markets with greater confidence
By managing different product codes for specific countries – such as the United States, for example – directly from the PIM.
Quable has enabled Roger Pradier to:
- Develop clear workflows and dashboards: providing a comprehensive overview of the project.
- Easily centralise product data: everything is centralised within a single environment.
- Quickly launch products online: to develop the brand’s website and its omnichannel strategy.
We can now provide our clients with the data they need, and it is always up to date.
Aurélien Paudat | Head of IT & Digital Machinery at Roger Pradier