All terms

Glossary

CEP

A CEP (Customer Engagement Portal) is a platform dedicated to the interaction between a company and its customers. Unlike a standard website, a CEP offers specific features to strengthen engagement: personalized spaces, communication tools (chat, forums), access to resources (FAQs, tutorials), and request management (tickets, tracking).

CEPs are often used in B2B sectors or for customer service, where long-term relationships are crucial. They help centralize exchanges, improve customer satisfaction, and reduce support costs through automation and self-service access.